Wrap It Up Shopping Night

Wrap It Up: Downtown’s Community Holiday Shopping Night

Thursday, December 18, 4-9pm

Make your last week of holiday shopping feel merry and bright! Downtown’s newest shopping night is all about seasonal, family-friendly fun – a stress-free, cheerful evening for everyone.

Get it done: Shop downtown stores with holiday specials & treats and finish checking off your list.

Wrap it up: Visit our two donation-based wrapping stations to get gifts dressed up and ready to go, all while benefitting Up North Pride.

Festive extras: Snap festive photos with Santa, sip some hot cocoa, and enjoy the magic of downtown twinkling for the season.

  • 5:00-7:00pm: UPDATE – Santa is on the move! Due to rain in the forecast, he will be from the Cass St. tree to inside the Front Row Center building, 121 E Front St. (between M22 and The Dandy). Wishes are welcome, photos encouraged!
  • Free cocoa: Grab a cozy cuppa cocoa from our friends at Mammoth Distilling, 332 E Front St. and Hello Friends Boutique. 330 E Front St.

Whether you’re out with the family, meeting friends, or taking a solo shopping mission, Wrap It Up Night is the perfect way to celebrate the season and tie a bow on your holiday prep.

Participating Merchants & Special Offerings

  • Art on Union Gallery: 525 S Union St, Traverse City, MI 49684
    • Regular hours (10–5), refreshments, free shipping, drawing with purchase, and gift wrapping.
    • Open 10 AM–5 PM
  • Boyne Country Sports: 101 E Front St, Traverse City, MI 49684
    • Special one-night-only discounts and adult refreshments.
    • Open until 9 PM
  • Bushell’s: 127 S Union St, Traverse City, MI 49684
    • Free wrapping paper with the purchase of a Holiday Cocktail.
  • Captain’s Quarters: 151 E Front St, Traverse City, MI 49684
    • 10% discount + $10 gift certificate for every $100 spent (for future use).
    • Complimentary gift wrapping all evening and Grandma Betsy’s Hot Spiced Cider served while you shop.
    • Open until 9 PM
  • Cherry Republic: 154 E Front St, Traverse City, MI 49684
    • 20% off the entire store (excluding shipping), a special cocktail, a kid-friendly mocktail, lots of samples, and a gift box raffle.
    • Open until 8 PM
  • Contigo Dogs: 324 E Front St, Traverse City, MI 49684
    • Non-alcoholic drinks and in-store sales.
    • Open until 9 PM
  • Dharamsala TC: 319 E Front St, Traverse City, MI 49686
    • Cookies and 25% off all items in the boutique.
    • Open until 9 PM
  • eelo: 102 E Front St, Traverse City, MI 49684
    • 25–50% off all textiles, last-minute specials, and treats.
    • Open 8–9 PM depending on the evening
  • Eleven: 156 E Front St, Traverse City, MI 49684
    • Sales throughout the day and bubbly.
    • Hours TBD
  • Fleet Feet: 300 E Front St, Traverse City, MI 49684
    • Holiday Lights 5K Run/Walk at 5:30 PM benefiting Cherryland Humane Society; many sales.
    • Open until 9 PM
  • Fustini’s Oils & Vinegars: 141 E Front St, Traverse City, MI 49684
    • 15% off any purchase $75+, hot cocoa, cookies, and a gift box giveaway.
    • Open until 9 PM
  • Glitz & Spurs: 207 E Front St, Traverse City, MI 49684
    • 20% off storewide and wine from 45 North, with more to come!
    • Open until 9 PM
  • Golden Shoes: 122 E Front St, Traverse City, MI 49684
    • Cookies available for shoppers, plus a $50 gift certificate drawing for anyone who makes a purchase.
    • Open until 9 PM
  • Grand Traverse Distillery: 215 E Front St, Traverse City, MI 49684
    • Free tastings with the purchase of a bottle and a Cherry Hot Cocoa cocktail special for the day.
    • Open until 9 PM
  • Hello Friends Boutique: 330 E Front St, Traverse City, MI 49684
    • Champagne for adults, hot cocoa for kids, the GRINCH in-store for photos all night, 15% off your purchase, and a free gift with purchase (while supplies last).
    • Open until 9:30 PM
  • Higher Self Bookstore: 313 E Front St, Traverse City, MI 49684
    • Free crystal giveaway for kids, hot apple cider, snacks, 10% off storewide (consignment excluded), local vendors, and henna tattoos.
    • Open until 9 PM
  • Lakes & Grapes: 326 E Front St, Traverse City, MI 49684
    • 20% off regular & sale-priced items; $20 e-gift card for every $100 spent; complimentary drinks & treats; festive music.
    • Open until 9 PM
  • Livnfresh: 121 E Front St, Suite 104, Traverse City, MI 49684
    • Up to 40% off in-store during Wrap It Up Night.
    • Open until 8 PM
  • Mammoth Distilling Cocktail Lounge: 332 E Front St, Traverse City, MI 49684
    • 30% off cocktails and bottles.
    • Open normal hours (no late close)
  • My Secret Stash & I’m Planty AF: 122 Cass St, Traverse City, MI 49684
    • Doorbuster gift with purchase over $40 (while supplies last), bonus gift certificates (Spend $50, Get $10), bundle deals throughout the shop, dessert bites, and Sparkling Season’s Greetings cocktails.
    • Open until 9 PM
  • Overland Sheepskin Co.: 140 E Front St, Traverse City, MI 49684
    • Holiday sweet treats.
    • Open until 9 PM
  • Plamondon Shoes: 144 E Front St, Traverse City, MI 49684
    • Special deals.
    • Open between 8–9 PM
  • Red Ginger: 237 E Front St, Traverse City, MI 49684
    • Purchase $100 in gift cards and receive a $10 bonus gift card.
    • Open until 9 PM
  • Robert Frost Quality Clothing: 217 E Front St, Traverse City, MI 49684
    • Complimentary hot chocolate and candy canes in a festive, family-friendly shopping atmosphere.
    • Open until at least 8 PM
  • Rocket Fizz: 111-B E Front St, Traverse City, MI 49684
    • Sampling of Santa’s Village Muddy Reindeer.
    • Open until 7 PM.
  • Roth Shirt Co.: 153 E Front St, Traverse City, MI 49684
    • Cookies, new designs and sweatshirts, and 10% off total purchase.
    • Open until 9 PM
  • Serendipity: 204 E Front St, Traverse City, MI 49684
    • A family-friendly evening where kids can write letters to Santa and decorate cookies.
    • Open until 9 PM
  • Solitude Float & Wellness Spa: 111-A S Union St, Traverse City, MI 49684
    • $10 chair massages; $65 floats; $69 float+chair combo; free 10-minute chair massage in Kyota 4G chairs.
    • Open until 9 PM
  • Sunglass Shoppe Unique Optics: 137 E Front St, Traverse City, MI 49684
    • Light beverages and 30–60% off select optical frames.
    • Open until 8 PM
  • Surfaces Art Supplies: 309 W Front St, Traverse City, MI 49684
    • Special discounts.
    • Open until 9 PM
  • Sweet Tartlette: 126 S Union St, Traverse City, MI 49684
    • Hot chocolate with house-made marshmallows and a possible sale or gift card with purchase.
    • Open until 9 PM
  • The Open Aura: 340 E State St, Traverse City, MI 49684
    • Walk-in aura readings 10% off all evening; buy $50, get $10 in gift cards; 10% off merchandise; hot apple cider served.
    • Open until 8 PM
  • Toy Harbor: 221 E Front St, Traverse City, MI 49684
    • Spend $100+ and receive a $15 Toy Harbor gift certificate.
    • Open until 9 PM
  • Votruba Leather Company: 112 E Front St, Traverse City, MI 49684
    • Music, finger foods, wine, beer, and cider, plus 10% off the entire store (excluding Briggs & Riley and Victorinox).
    • Open until 8 PM
  • Yana Dee: 157 E Front St, Traverse City, MI 49684
    • Special sales and NA refreshments.
    • Open until 8 PM

When You’ve Gotta Go… Public Restrooms Hours

  • Espresso Bay: 202 E Front St. – Open until 6:00pm
  • BATA Transit Center on Hall St. – Open until 7:30pm
  • Traverse City Visitors Center at Union & Grandview Parkway – Open until 9:00pm
  • Milk & Honey: 240 E Front St. – Open until 9:00pm
  • Downtown Restroom on Park St., north of State St. (near heart wall): open until 11:00pm