Downtown TC
learn more about TC DDA
A component unit of government of the City of Traverse City, the DDA provides leadership and funding to invest in infrastructure and services that support the community. The DDA helps to creates solutions to problems facing local businesses and residents, including the availability of affordable housing and real estate.
Lead by its mission, vision, and Guiding Principles, the DDA works to maintain a vibrant, economically healthy downtown.
Shop Your Community Day
When you shop local, you're investing in your community. Join us for Shop Your Community Day and enjoy a day of shopping, dining, and discovering the unique businesses that make Downtown Traverse City one of a kind.
Downtown Tree Lighting
There's nothing quite like the magic of the holidays in Downtown Traverse City. The annual Light Up Downtown Celebration transforms downtown into a sparkling winter wonderland. Whether you're continuing a family tradition or experiencing it for the first time, Light Up Downtown is the perfect way to celebrate the season and enjoy everything downtown has to offer.
Traverse City Light Parade
Get ready for one of Downtown Traverse City's brightest holiday traditions! Join us on Saturday, November 21, as the Traverse City Light Parade fills downtown with illuminated floats, festive music, and holiday cheer. The parade steps off at 6:30 PM, bringing the magic of the season to life for families, friends, and visitors of all ages. Bundle up, find your favorite viewing spot, and celebrate the start of the holiday season with us!
tc downtown development authority
As the caretakers of downtown Traverse City, the DDA works to support the community by promoting economic growth and investing in sustainable infrastructure and civic amenities.